Paramount Pictures International / MEC Customer Snapshot
Baywatch-Themed Playable Ad
Phunware helped promote a huge summer 2017 movie release with a unique Baywatch: Rules of the Bay playable ad format and supporting trailer videos.
Download this case study to learn more about how the campaign drove the following results:
- 29.2K mini-game engagements (>50% engagement rate)
- 4.9M impressions
- 8K total replays
- 1.2K total trailer views
- Avg. dwell time 4:13