App-etite for Mobile: Daily Mobile Users on Downloads and Deletes
Why do apps get downloaded, go dormant or get deleted?
A 2017 Phunware-sponsored study surveyed more than 680 daily smartphone and tablet users in the U.S. about how they use mobile today and what they expect from the technology in coming years. These daily users reported spending 6 hours per day on mobile devices, primarily on smartphones.
Download this infographic to learn what compels users to download a new app and what causes them to stop using apps—or worse, delete them.